Smudg is an android application and a web application with 10000+ users and a huge userbase in India.
I designed the entire application as well as the web pop up models for Smudg as a part of my summer internship.
The Smudg project aims to simplify the process of identifying one's skin type and selecting appropriate makeup products online. Through the development of the Smudg app and web quiz, users can take a personalized quiz to determine their skin type and receive tailored product recommendations from a variety of trusted brands. This user-centric solution enhances the online beauty shopping experience, providing convenience, confidence, and empowerment to users seeking personalized makeup solutions.
Observation Testing-
We conducted observation testing using User Journey Maps.
I also Designed the Brand Identity Document for Smudg -